It's easier to discover missed interactions. It's less susceptible to the Hawthorne effect, as mouse tracking can be done anonymously. It's cheaper, as there is no extra equipment to purchase or set up. What's more, mouse tracking has a few benefits over eye tracking: You can produce many of the same outputs from mouse tracking as you can eye tracking- heat maps, for instance, are a popular product of mouse tracking. In this way, they are both useful in defining areas of interest to the user. Mouse tracking and eye tracking are heavily correlated (some studies say they're identical to each other around 88% of the time). To me, it looks like your users are familiarizing themselves with your navigation as the first step to entering the page. Inferring an attempted use from those pieces is rough, but doable. What you've discovered here are a few areas of interest for your users.
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